Choosing Keller Williams: Your Gateway to Dream Real Estate Deals

Keller Williams is a world-renowned real estate company established in 1983. With a reputation for excellence and integrity, it provides a comprehensive range of services including buying, selling, and renting residential and commercial properties. Keller Williams is known for its innovative technology and high-quality training programs, equipping its agents with the tools to provide exceptional service to their clients. A global network of over 180,000 agents across the Americas, Europe, Africa, and Asia, Keller Williams is truly a leader in the real estate industry.

Company Name	Keller Williams Realty, Inc.
Type	Private
Industry	Real Estate
Founded	1983
Founders	Gary Keller, Joe Williams
Headquarters	Austin, Texas, USA
Services	Residential Real Estate, Commercial Real Estate
Area Served	Worldwide
Number of Employees	Over 180,000 (as of 2020)
Website	www.kw.com

Comprehensive Services

Keller Williams is a full-service real estate company that offers a comprehensive suite of services. This includes residential and commercial real estate sales, property management, and relocation services. This wide array of services is designed to meet all your real estate needs, making it a one-stop-shop for all things property-related. Read more

Market-Leading Technology

Keller Williams is known for its technological innovation. They continually invest in the latest technology to give their agents and clients an edge in the marketplace. With their proprietary KW Technology suite, you can access advanced tools for property search, transaction management, and market analytics, helping you make informed decisions. Read more

Extensive Training and Development

One of the key differentiators of Keller Williams is their focus on training and development. They offer comprehensive training programs for their agents, ensuring they have the skills and knowledge to serve clients effectively. This commitment to professional development is why Keller Williams agents are some of the most competent in the industry. Read more

Unparalleled Agent Support

At Keller Williams, the agents are the priority. The company provides unmatched support to its agents, with a wide range of resources and services to help them succeed. This includes marketing tools, administrative support, and a supportive culture that fosters collaboration and growth. Read more

Innovative Marketing Strategies

Keller Williams uses cutting-edge marketing strategies to promote properties. They utilize both traditional and digital channels, including social media, email marketing, and search engine optimization, to ensure maximum visibility for your property. Read more

Global Network

Keller Williams is a global brand with offices in over 40 countries. This extensive network allows them to connect buyers and sellers from around the world, offering unmatched exposure for your property. Read more

Robust Market Research

Keller Williams has a dedicated research team that provides in-depth market analysis. This data-driven approach helps you understand market trends and make informed decisions about buying or selling property. Read more

Client-Centric Approach

Keller Williams believes in putting clients first. They are committed to understanding your needs and delivering personalized service. Their client-centric approach ensures a smooth and satisfactory real estate experience. Read more

Proven Track Record

Keller Williams has a proven track record of success. They have consistently been ranked as one of the top real estate companies in the world, a testament to their exceptional service and results. Read more

Commitment to Community

Keller Williams is committed to giving back to the community. Through the KW Cares program, they support a variety of charitable causes, contributing a portion of their profits to those in need. This commitment to social responsibility is a key part of their corporate culture. Read more

Facts

1. The Humble Beginnings:

Keller Williams was born from the vision of two men, Gary Keller and Joe Williams, in 1983. They saw a gap in the market for a real estate company that puts agents first, ahead of the company itself. Little did they know, this vision would grow into the world's largest real estate franchise by agent count.

2. The Agent-Centric Approach:

What sets Keller Williams apart is its unique, agent-centric approach. The company believes in investing in its agents, offering training, technology, and support to help them grow their business. This philosophy has paid off, with Keller Williams consistently ranked as one of the top real estate companies worldwide.

3. Profit Sharing:

Keller Williams is not your ordinary real estate company. One of its unique features is its profit-sharing model. Agents are rewarded for attracting new talent to the company, receiving a percentage of the profit that the new agent brings in. This model has led to a culture of collaboration and shared success among agents.

4. The KW Culture:

At the heart of Keller Williams is its strong culture, rooted in a belief system called the WI4C2TS. This stands for Win-Win, Integrity, Customers, Commitment, Communication, Creativity, Teamwork, Trust, and Success. These values guide everything the company does, from its business practices to its philanthropic efforts.

5. Innovating Real Estate Technology:

Keller Williams is not just a real estate company, it's a technology company. They've developed their own proprietary technology platform, KW Command, which provides agents with an all-in-one solution for managing their business. The platform includes tools for lead generation, transaction management, marketing, and more.

6. Training and Education:

Keller Williams is renowned for its commitment to training and education. The company offers a wealth of resources, from online classes to in-person coaching, to help agents continually improve their skills and grow their businesses.

7. Diversity and Inclusion:

Keller Williams is committed to fostering a diverse and inclusive culture. The company has numerous initiatives aimed at promoting diversity within its ranks, and has been recognized for its efforts with numerous awards.

8. Philanthropy:

Keller Williams is not just about selling houses, it's about making a difference in the world. The company founded KW Cares, a public charity that provides financial assistance to members of the KW community in times of need. Additionally, the company participates in an annual day of service, RED Day, where agents across the globe give back to their local communities.

9. Expansion into Global Markets:

While Keller Williams started in Austin, Texas, it's now a global company, with offices in over 30 countries. This global expansion has allowed the company to tap into new markets and offer its unique brand of real estate services to clients around the world.

10. Awards and Recognition:

Over the years, Keller Williams has received numerous accolades for its innovative business model and commitment to its agents. This includes being named the #1 training organization across all industries by Training Magazine, and receiving the Most Innovative Real Estate Company award from Inman News.

Vocabulary

Real Estate – A property consisting of land or buildings.

Brokerage – The business of making sales and purchases for a commission.

Realtor – A real estate professional who is a member of the National Association of Realtors.

Commission – A fee paid to an agent or employee for transacting a piece of business or performing a service.

Listing – A written record, generally in alphabetical or other systematic order, of the contents of a collection.

Residential Property – A type of property, containing either a single-family or multifamily structure, that is available for occupation for non-business purposes.

Commercial Property – Buildings or land intended to generate a profit.

Luxury Homes – High-end real estate property that is priced at the top 5-10% of a market.

Keller Williams Realty – An American technology and international real estate franchise.

KW Connect – An educational resource provided by Keller Williams Realty.

KW Cares – A charity created by and for Keller Williams associates and their families.

Leasing – A contract by which one party conveys land, property, services, etc., to another for a specified time, usually in return for a periodic payment.

Real Estate Agent – A professional who helps people buy, sell, or rent properties.

Mortgage – A legal agreement by which a bank or other creditor lends money at interest in exchange for taking the title of the debtor's property.

Home Inspection – A limited, non-invasive examination of the condition of a home.

Escrow – A bond, deed, or other document kept in the custody of a third party and taking effect only when a specified condition has been fulfilled.

Open House – An event during which a new or recently renovated property is displayed to the public.

Buyer's Agent – A real estate professional who represents the buyer in a property transaction.

Seller's Agent – A real estate professional who represents the seller in a property transaction.

Real Estate Market – The market in which houses, apartments, and other buildings are bought and sold.

Property Management – The operation, control, and oversight of real estate as used in its most broad terms.

Home Staging – The act of preparing a private residence for sale in the real estate marketplace.

Closing Costs – Fees paid at the closing of a real estate transaction.

Multiple Listing Service (MLS) – A service used by a group of real estate brokers to see each other's listings of properties for sale.

Appraisal – An expert estimate of the value of something, such as a piece of real estate.

Foreclosure – The action of taking possession of a mortgaged property when the mortgagor fails to keep up their mortgage payments.

Short Sale – A sale of real estate in which the net proceeds from selling the property will fall short of the debts secured by liens against the property.

Home Warranty – A residential service contract that covers the cost of maintaining household systems or appliances.

Title Insurance – A form of indemnity insurance that protects the holder from financial loss sustained from defects in a title to a property.

Home Equity – The market value of a homeowner's unencumbered interest in their real property.