Volcom: Unleash Your Style with the Ultimate Streetwear Brand
Volcom is a lifestyle brand that embodies the creative spirit of youth culture. Known for its unique blend of fashion, function, and quality, Volcom offers a wide range of products from trendy clothing and accessories to durable outdoor gear and skateboarding apparel. Whether you're hitting the beach, the mountains, or the streets, Volcom equips you with style and comfort, allowing you to express yourself freely and live life to the fullest. It's not just a brand, it's a way of life.
Brand | Volcom |
Type | Clothing and accessories |
Founded | 1991 |
Founders | Richard Woolcott, Tucker Hall |
Headquarters | Costa Mesa, California, U.S. |
Area served | Worldwide |
Products | Apparel, footwear, accessories, outerwear |
Target audience | Young adults, teenagers |
Style | Streetwear, sportswear, skateboarding, surfing, snowboarding gear |
Sub-brands | Volcom Entertainment, Volcom Stone, Volcomunity |
Parent | Authentic Brands Group |
Website | www.volcom.com |
Sustainability | Member of the Sustainable Apparel Coalition, uses recycled materials in products, runs environmental initiatives |
Prominent features | Distinctive logo (the Volcom Stone), innovative designs, high-performance clothing |
Sponsorships | Supports athletes in skateboarding, surfing, snowboarding, etc. |
Collaborations | Featured collaborations with artists, musicians, and designers. |
Brand Legacy
Volcom, founded in 1991, has been a trusted brand in the fashion industry for three decades. Known for its unique blend of street, surf, and snow styles, Volcom has consistently delivered high-quality, functional, and stylish apparel. Read more
Quality Material
One of the prominent features that sets Volcom apart is the use of high-quality materials in its clothing line. Whether it's the durable denim used in their jeans or the waterproof material in their outerwear, Volcom ensures that every piece is designed to last. Read more
Design Aesthetics
Volcom's design philosophy is all about embracing creativity and non-conformity. Their clothing line features innovative designs that reflect a youthful, rebellious spirit. Each piece is designed to be a statement of individuality. Read more
Sustainability Commitment
Volcom is not just about style; it's also about sustainability. The brand is deeply committed to reducing its environmental impact and has a comprehensive sustainability program, ensuring that its products are produced ethically and responsibly. Read more
Wide Product Range
Volcom offers a wide range of products from clothing, footwear to accessories. Whether you're looking for a new pair of boardshorts, a stylish jacket, or a trendy hat, Volcom has you covered. Read more
Performance Gear
Besides casual wear, Volcom also offers high-performance gear for sports like surfing and snowboarding. Their sportswear line is designed to provide maximum comfort and performance, helping athletes perform at their best. Read more
Collaborations
Volcom has collaborated with various artists and designers to create unique, limited-edition pieces. These collaborations highlight Volcom's commitment to promoting creativity and individuality. Read more
Customer Service
Volcom prides itself on its excellent customer service. Whether it's a query about a product, a return, or a complaint, Volcom's customer service team is always ready to assist you. Read more
Price Point
Despite the high-quality materials and trendy designs, Volcom's products are reasonably priced. They offer excellent value for money, especially considering the brand's reputation and the durability of its products. Read more
Global Presence
Volcom products are available worldwide. With hundreds of stores globally and a comprehensive online store, it's easy to get your hands on their trendy, high-quality products no matter where you are. Read more
Facts
1. Origins of Volcom: Volcom, an iconic skate, swim, and snowboarding brand, was born in 1991, the brainchild of two passionate friends Richard Woolcott and Tucker Hall during a snowboarding trip. Their vision was to create a brand that embodies the creative spirit of youth culture.2. Volcom's Unique Slogan: Volcom's slogan, Youth Against Establishment, perfectly encapsulates their rebellious, non-conformist, and innovative ethos. They believe in breaking rules and embracing individuality, a mantra that resonates with their predominantly young audience.
3. Volcom Stone Logo: One of the most recognizable elements of Volcom is their distinctive logo - the Volcom Stone. This diamond-shaped logo symbolizes the brand's commitment to quality, innovation, and integrity in the action sports industry.
4. Volcom's Contribution to Music: Volcom isn't just a clothing brand; it's a lifestyle. In 1995, they launched Volcom Entertainment, a record label that has since released music from an eclectic mix of artists, further strengthening Volcom's connection with youth culture and creativity.
5. Volcom's Cinematic Ventures: Volcom has also made a significant impact in the world of action sports films. They've produced several acclaimed movies, showcasing the extraordinary talents of their athletes and the extreme sports that Volcom represents.
6. Volcom and Sustainability: Volcom is committed to sustainable and responsible business practices. They launched their 'Farm to Yarn' initiative in 2019, which promotes organic cotton farming and ensures a transparent supply chain, proving that they're not just about extreme sports but also about making a positive impact on the world.
7. Volcom's Athletes: Volcom has a roster of world-class athletes across skateboarding, snowboarding, and surfing. These athletes embody the spirit of Volcom, pushing boundaries, defying conventions, and setting new standards in their respective sports.
8. Volcom and Streetwear: Volcom has been a significant player in the streetwear scene since its inception. Their designs are a blend of function, fashion, and performance - perfect for those who love the action sports lifestyle but also appreciate style.
9. Volcom's Global Presence: While Volcom started in California, it has since grown into a global brand, with its products available in over 60 countries. Despite its international presence, Volcom remains true to its roots, continuing to foster the spirit of youth culture and extreme sports.
10. Acquisition by Authentic Brands Group: In 2019, Volcom was acquired by Authentic Brands Group, a brand development company that owns several high-profile brands. This acquisition marks a new chapter in Volcom's history, promising further growth and innovation for the brand.