lpl financial

Choose LPL Financial: Your Ultimate Guide for Wealth Management and Financial Success

LPL Financial is a leading provider of investment and financial advice in the United States. They offer innovative technology, comprehensive clearing and compliance services, practice management programs and training, and independent research to over 16,000 financial advisors and over 700 financial institutions. By empowering the delivery of objective financial guidance, LPL Financial ensures that individuals, families, and businesses can confidently navigate their financial futures.

Company Name LPL Financial
Industry Financial Services
Type Public
Founded 1989
Headquarters San Diego, California, United States
Area Served United States
Key People Dan Arnold (CEO)
Services Brokerage services, Investment advice
Revenue $5.2 billion (2020)
Number of Employees 4,300 (2020)
Subsidiaries LPL Insurance Associates, Inc., PTC Holdings, Inc., Fortigent, LLC
LPL Financial's Carolinas Campus Awarded LEED Gold CertificationLPL Financial Acquires $40 Billion RIA Branch Office - The DI WireLPL Financial, LLCLPL Purchases Its Own $40B Branch Office | Wealth ManagementLPL to acquire Bruce Miller's Financial Resources Group | Financial Planning

    Comprehensive Financial Solutions

    LPL Financial is a leading retail investment advisory firm and independent broker-dealer, offering a comprehensive array of financial products and services. Their core business includes providing investment advisory services, brokerage services, and proprietary investment platforms to a broad range of clients. Read more

    Independent and Unbiased

    Unlike many other financial firms, LPL Financial operates independently. This means they don’t favor any particular investments or financial products, providing an unbiased, objective approach to investment advice based on each client’s individual needs and goals. Read more

    Robust Technology

    LPL Financial invests heavily in technology to enhance the client experience. Their state-of-the-art ClientWorks platform allows advisors to manage their clients' accounts more efficiently, while providing clients with 24/7 access to their financial information. Read more

    Extensive Research Capabilities

    With a dedicated research team, LPL Financial offers thorough and in-depth market research. This helps clients make informed financial decisions and provides advisors with the data and insights necessary to guide their clients effectively. Read more lpl financial

    Wide Range of Investment Products

    LPL Financial provides access to a wide range of investment products, including mutual funds, stocks, bonds, and ETFs. Their extensive product selection allows clients to diversify their portfolios and align their investments with their financial goals. Read more

    Highly Experienced Advisors

    LPL Financial's advisors are experienced professionals who are committed to helping clients achieve their financial goals. They are equipped with the tools, resources, and support necessary to provide high-quality financial advice tailored to each client's unique financial situation. Read more

    Compliance and Risk Management

    LPL Financial prioritizes the security of their clients' assets, employing rigorous compliance and risk management procedures to protect clients against fraud and ensure regulatory compliance. Read more

    Fee Transparency

    LPL Financial is transparent about its fees, providing clear and concise account statements so clients understand exactly what they're paying for. There are no hidden costs or unexpected charges, fostering trust and transparency between the firm and its clients. Read more lpl financial

    Customized Financial Planning

    LPL Financial offers comprehensive financial planning services tailored to each client's unique needs. Their advisors take the time to understand each client's financial situation, goals, and risk tolerance, creating a customized financial plan designed to help them achieve their financial objectives. Read more

    Outstanding Customer Service

    Known for its outstanding customer service, LPL Financial is committed to providing prompt and accurate answers to all client inquiries. With a client-centric approach, the firm ensures that all clients receive the attention and support they need to navigate their financial journeys successfully. Read more


    1. The Roots of LPL Financial:

    Did you know that LPL Financial has been around for over 50 years? The company was founded in 1968 and has grown to become the largest independent broker-dealer in the United States. Over the years, LPL has evolved to meet the changing needs of the advisors who trust us to help grow their businesses.

    2. The Power of Independence:

    One of the most unique aspects of LPL Financial is its commitment to independence. Unlike other financial service providers, LPL doesn't offer proprietary products, which means advisors have the freedom to offer clients unbiased, personalized financial advice.

    3. A Wealth of Services:

    LPL Financial provides an extensive range of services. From wealth management to retirement planning, insurance to investment advice, LPL has a solution for every financial need. The company's goal is to provide comprehensive support to help people reach their financial goals.

    4. Technology Forward:

    LPL Financial is a leader in financial technology. The company has invested heavily in its tech infrastructure, developing innovative tools that help advisors manage their businesses more efficiently. Its platform offers cutting-edge solutions for CRM, financial planning, portfolio management, and more.

    5. Commitment to Education:

    LPL Financial is committed to fostering a culture of continuous learning. The company offers a range of educational resources for advisors, including in-person training, online courses, and webinars. LPL believes that by investing in education, it can help advisors provide even better service to clients.

    6. A Culture of Compliance:

    In an industry that's heavily regulated, LPL Financial takes compliance very seriously. The company has a robust compliance program in place, backed by a team of experienced professionals. This ensures that advisors can focus on serving their clients, knowing that they're in full compliance with all regulations.

    7. A Global Footprint:

    While LPL Financial is based in the U.S., it has a global footprint. The company serves over 17,000 financial professionals and over 700 financial institutions in all 50 states and the District of Columbia.

    8. A Leader in Diversity and Inclusion:

    LPL Financial is committed to fostering a diverse and inclusive culture. The company believes that a diverse workforce and inclusive environment are key to its success. This commitment is reflected in its hiring practices, employee development programs, and community outreach initiatives.

    9. Giving Back:

    LPL Financial is deeply committed to giving back to the communities in which it operates. The company's charitable foundation, LPL Financial Foundation, supports a variety of causes, including financial literacy, education, and disaster relief.

    10. Awards and Recognition:

    Over the years, LPL Financial has been recognized for its excellence in the financial services industry. The company has received numerous awards for its technology, training programs, and commitment to diversity and inclusion. This recognition is a testament to LPL's commitment to quality and excellence.


    Broker-Dealer – A person or firm in the business of buying and selling securities for its own account or on behalf of its customers.

    Investment Advisory – A unit or individual providing professional advice on financial matters and investments to clients.

    Financial Advisor – A professional who provides financial services to clients based on their financial situation.

    Asset Management – The process of developing, operating, maintaining, and selling assets in a cost-effective manner.

    Mutual Funds – An investment vehicle composed of a pool of funds collected from many investors for investing in securities.

    ETFs – Exchange-Traded Funds are investment funds and exchange-traded products, with shares that are tradable on a stock exchange.

    Retirement Planning – The process of determining retirement income goals and the actions necessary to achieve those goals.

    Wealth Management – A high-level professional service that combines financial and investment advice, accounting and tax services, retirement planning and legal or estate planning.

    Financial Planning – A comprehensive evaluation of an individual's current pay and future financial state by using current known variables to predict future income, asset values and withdrawal plans.

    Insurance Services – Services offered by insurance companies that include life insurance, health insurance, and property insurance.

    Annuities – A financial product that pays out a fixed stream of payments to an individual, primarily used as an income stream for retirees.

    Stocks – A type of security that signifies ownership in a corporation and represents a claim on part of the corporation's assets and earnings.

    Bonds – A fixed income instrument that represents a loan made by an investor to a borrower.

    Securities – A tradable financial asset of any kind.

    Portfolio Management – The art and science of making decisions about investment mix and policy, matching investments to objectives, asset allocation and balancing risk against performance.

    Independent Advisor – A financial advisor that is independent from any investment or insurance company, and thus is able to offer a wider array of investment options to their clients.

    Custodial Services – Services that relate to the care and oversight of another's property, typically assets and investments.

    Compliance – Adherence to laws, regulations, guidelines and specifications relevant to its business processes.

    Registered Investment Advisor (RIA) – An advisor or firm engaged in the investment advisory business and registered either with the SEC or state securities authorities.

    Proprietary Technology – Technology that is owned by a company and provides a competitive advantage.

    Trading Platforms – Software used for trading of securities, commodities, currencies, etc.

    Market Data – Information about prices of securities, reported on a real time basis.

    Risk Management – The process of identifying, assessing and controlling threats to an organization's capital and earnings.

    Mergers and Acquisitions (M&A) – Transactions in which the ownership of companies, other business organizations, or their operating units are transferred or consolidated with other entities.

    Clearing Houses – A financial institution that provides clearing and settlement services for financial transactions.

    Due Diligence – An investigation or audit of a potential investment or product to confirm all facts.

    Capital Markets – Venues where savings and investments are channeled between suppliers who have capital and those who are in need of capital.

    Fixed Income – A type of investment in which real return rates or periodic income is received at regular intervals and at reasonably predictable levels.

    Alternatives Investment – An investment in asset classes other than stocks, bonds, and cash.

    Corporate Finance – The area of finance that deals with sources of funding, the capital structure of corporations, the actions that managers take to increase the value of the firm to the shareholders, and the tools and analysis used to allocate financial resources.

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